We expected Southern Island products based on TSMC’s new HKMG 28nm process, but the fact of the matter is that TSMC’s HKMG 28nm process is running late-yields and production capacity just aren’t good enough for the production of high volume retail products for 2011. However the 7000M series launching today is not quite what we had in mind. We’ve had some indication that this would happen-AMD chose to demo the mobile version of their 28nm GPU instead of the desktop version back in September-so this confirms AMDs intentions. Today AMD will be launching their first Radeon HD 7000 series products, and in a significant deviation from normal they’re starting on the mobile side first. As a consequence of building the biggest chips first, new architectures have always launched on the desktop first and have come to the mobile space later once the lesser derivatives were ready. This owes to the fact that high-end GPUs are the flag bearers of a generation, with new architectures being built on these large chips first before lesser products are derived from them. This means launching products like Cypress (Radeon HD 5800 series) and GF100 (GeForce 470/480) first, and following it up with smaller products like Redwood (Radeon HD 5600 series) and GF106 (GeForce 450) later. Traditionally AMD and NVIDIA have launched their new series of graphics products at the high-end and worked their way down. Introducing AMD’s Radeon Mobility 7400M, 7500M, and 7600M
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